North Lake Travis: The Quiet Power Move for Austin-Area Executives

If you lead a team or a business and want lake life without losing access to top tech corridors, North Lake Travis is the play. I’ve been part of Lago Vista since 1984 and spent 28 years building and leading teams at Dell. I know the commute patterns, the neighborhoods that actually fit an executive lifestyle, and how the growth north of the river is reshaping where leaders choose to live. Check out a few of these lakefont communities:

What’s pulling executives north

Proximity to heavyweight employers
North Austin is in the middle of a corporate transformation — and it’s not just Apple, Dell, Samsung, Amazon, and Firefly Aerospace making headlines.

Apple’s $1B North Austin campus anchors the tech corridor with capacity for up to 15,000 employees.
Dell’s global HQ in Round Rock remains a long-term anchor with sustained investment.
Samsung’s $17B fab in Taylor will bring thousands of high-pay roles and suppliers to the region.
Amazon’s 3.8M-sq-ft fulfillment center in Pflugerville adds significant logistics and tech-ops jobs.
Firefly Aerospace in Cedar Park is expanding following its lunar landing milestone.
IBM is relocating to a 500,000-sq-ft North Austin campus by 2027.
Google is opening its first Texas retail store at The Domain Northside in 2025.
Realtor.com has moved its HQ from California to Austin.
PEAK6 Investments is moving its global HQ from Chicago to Austin in 2025.
Other established tech players in the area include Meta, Microsoft, Cisco, Intel, Texas Instruments, Oracle, PayPal, Indeed, Silicon Labs, and VMware — all with operations in or near the northern corridor.

Faster, more reliable mobility

The 183A Toll extension and 183 North Mobility Project are making north-to-tech-corridor commutes faster and smoother.
Austin Executive Airport (KEDC) is a quick hop for private and corporate flights.

Live-work-play districts that fit your week

Leander’s Northline and Cedar Park’s Bell District bring dining, culture, and Class A office space closer to home.

Why North Lake Travis Works for Leaders

For executives, the decision isn’t just about where the office is — it’s about how the rest of life works around it. North Lake Travis delivers a rare combination of executive-level housing, natural beauty, and strategic access to Austin’s fastest-growing employment centers.

A true decompression zone – Waterfront sunsets, golf, and Hill Country trails are just minutes away. When you step away from work, you feel it.
Strategic location – Direct access to Parmer/183, the Domain, Round Rock, and the Samsung-Taylor corridor — without the daily grind of Central Austin traffic.
Homes that match an executive lifestyle – Larger lots, luxury finishes, and privacy without being isolated from the business ecosystem.
Community with depth – Strong schools, engaged Chambers of Commerce, and neighborhoods where leadership and connection matter.

Where Executives Are Landing

Lago Vista & Point Venture – Waterfront and lake-view homes with private docks, marina access, and quiet streets.
Jonestown & North Shore – Canyon views, custom builds, and quick access to 1431.
Cedar Park & Leander – Fastest commute to Parmer/183 and The Domain, with new mixed-use districts adding upscale dining and office space.

A Note From Todd

I’ve lived the North Lake Travis story since 1984. I’ve also lived the corporate executive life — leading teams at Dell for nearly three decades. I know what executives value because I’ve been in your seat: minimal commute stress, a home that reflects your success, and a community that elevates your lifestyle.

The north shift isn’t slowing down. It’s a long-term play that positions you for both personal and professional upside.

Ready to make your move?
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